Farm To People - Modern Farmstand Delivered

Farm to people is an interesting next step evolution of Good Eggs a formally national multi city farm to doorstep delivery business funded in the 2010s now existing only in SF/LA.

The last decade has seen the rise of publicly traded Instacart, Weee (Asian Groceries), and fast delivery iterations such as Dashmart (DoorDash) and Ubers equivalent. Amazon and Walmart have their own grocery delivery programs as well

As consumers continue to get used to the convenience and competitively priced pick and deliver model, it seems to be a natural evolution to allow for direct farm to table demand aggregators like Farm To People to fill niche within groceries. Higher quality, small grower goods.

It remains to be seen if there is a Shopify/Squarespace for independent farms and producers to more easily handle production, demand aggregation and logistics in this field .

Does this look like SaaS platforms such as Toast to help better manage Storefronts or the does the complexity of perishables involve building distribution hub and spoke models with software enablement as the core business